I love parody ads. I think it’s hilarious when a sketch show rips into an ad campaign. It usually means there’s enough substance for people to grab onto, or people are willing to push the message to an extreme level where a brand can’t ethically go on its own.
I wonder if brands embrace or fear being made fun of. Like all things it depends on the context. I took a couple of minutes out of my day to do my very own ad spoof. Essentially it’s the same message as the current campaign…